At Barilla, we believe that the making — and enjoyment — of food is an art. Through our pastas and sauces, we want to bring Americans the best that Italy's culinary traditions have to offer; and through our promotion of Italian food, art, and culture, we want to inspire everyone to share in the values that have guided us for more than a century — a love of life, a devotion to quality, and a respect for tradition.
"To eat doesn't mean only to feed yourself – it means also to love yourself," notes Barilla president Guido Barilla. "To cook is a way to develop relationships, it is a curiosity, and it is entertainment. It is a culture. This is the reason Barilla supports and celebrates gastronomy and all of the arts that bind people together, overcoming the boundaries of nations."
Since its founding in Parma, Italy in 1877, Barilla has been a family-run company, dedicated to producing the highest quality food products for consumers around the world. Barilla America, Inc., the U.S.-based division of The Barilla Group, extends the company's commitment to flavor, convenience, and the highest culinary standards to America, where, following its launch in 1996, Barilla has become the #1 national brand of pasta.
We're grateful that so many Americans have embraced our products and share our excitement about celebrating the ways that good food enriches our daily lives. To learn more about Barilla – our history, our organization, and our family – click on the links below. Buon appetito!
Barilla History
Barilla America
The Barilla Group
FAQ
Our Commitment
Barilla is committed to offering food products that contribute to a nutritionally balanced diet and are of the best flavor and of the highest quality, manufactured with respect for the environment and mankind. To achieve these goals, we are committed to:
People: People are the main and constant point of reference for everything we do. People who consume our products have basic rights: the right to safety, the right to choose, and the right to be heard.
Product: The product lies at the heart of each of our activities and daily efforts. Barilla will concentrate its efforts on innovation to create top quality products that are perceived by both people and the trade as distinctive.
Brands: Barilla’s brands are the Company’s identity. Brand support shall be pursued through consistency and quality of both products and communications.
Barilla’s People: Barilla’s people are the Company’s central resource for development and success. For Barilla, cultural and skill-related diversity is a fundamental value, and the Company aims to attract those people for professional growth who have leadership, passion for food, and intellectual curiosity. Consistency, transparency, and respect must drive all our decisions and behavior, in a context of mutual trust and interdependence.
Environment: Barilla is committed to fully respecting the environment and the health and safety of people.
Customers: Our customers are our partners in the pursuit of business success. We must work together to create value in the sectors in which we operate, always respectful of people who buy our products.